The past two years have had a devastating impact on education – particularly in areas like music education that rely heavily on hands-on technique and group interaction. And music programs were already suffering before the pandemic! The crisis sparked a special partnership between us and the nonprofit organization Keeping The Blues Alive. Founded in 2011 by legendary blues guitarist Joe Bonamassa, KTBA has been able to fund music programs and initiatives that have enriched the lives of more than 70,000 students in all 50 states. They accomplish this by making weekly donations to music projects in schools, as well as funding merit-based scholarships and extracurricular programs all over the country. To help raise awareness and crucial funds to keep their programs running, we worked with the team at Keeping The Blues Alive to create this lively Hearts of the Art t-shirt.
